Aramex — from a trickle to a torrent of organic traffic.
Aramex was ranking for its brand name but almost nothing commercial. Category and service-level keywords sat on page 3-5, and content velocity had stalled.
Full technical audit and content refresh across 240 URLs. New pillar pages for each service line, internal linking rebuilt, schema deployed, and a 2-posts-per-week editorial cadence.
Organic traffic more than tripled. 47 keywords now sit in the top 10, with 12 in the top 3 for high-intent commercial searches.



SEO expert in Glasgow, working at enterprise scale
Aramex operates across dozens of markets, so the fix had to be systemic rather than page-by-page. Working as an SEO expert in Glasgow, the audit covered crawl behaviour, indexation, templates and internal links before a single word of content was written — which is why category keywords moved instead of just brand terms.
Website agency in Glasgow with search built into delivery
Content and template changes shipped together. That's the advantage of a website agency in Glasgow that also owns the SEO roadmap: no waiting on a separate dev queue, no recommendations that quietly never get implemented.
Website designer in Scotland, designing for search intent
Pages were laid out around what searchers came to do — track, quote, contact. As a website designer in Scotland I treat intent as a layout constraint, so ranking pages convert instead of just collecting impressions.
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"Shahroz took our organic traffic from a trickle to a torrent. We're now the first result for our top three service keywords."
