Micabi — a 312% online sales lift in six months.
+312%
Online sales
16
Page 1 keywords
4.8%
Conversion rate
Challenge
A well-loved retail brand with a slow, dated site and almost no organic visibility for product-category keywords. Every sale was paid — margin was under pressure.
Solution
Rebuilt the storefront from scratch with a focus on speed, product SEO, and conversion. Rolled out category-level content, schema-rich product pages, and a Glasgow-focused local strategy.
Results
Online sales up 312%. Sixteen product keywords ranking on page one. Blended CAC down 47% as organic took over.
Monthly online revenue
Before£24,000
After£99,000
"The site they built loads in under a second and looks better than agencies charging five times as much. Genuinely game-changing."
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