Case studies/TF Apparel

TF Apparel — 98 mobile Lighthouse in four weeks.

4wks
Launch timeline
98/100
Lighthouse mobile/desktop
+61%
Mobile conversion
Challenge

TF Apparel needed a launch-ready storefront in weeks, not months. The previous prototype was heavy, unbranded, and failed almost every Core Web Vitals metric on mobile.

Solution

Custom build on a modern React stack with image CDNs, edge caching, and a design system that let their team ship new product pages without touching code.

Results

Launched in four weeks. 98 Lighthouse mobile, 100 desktop. Mobile conversion up 61% versus the previous prototype.

Mobile Lighthouse score
Before42
After98

"The fastest, cleanest launch we've ever done. The team knew exactly what to prioritise."

Founder, TF Apparel
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